Foreign Investment In Brazil :: essays research papers

INTRODUCTIONFor those who believed that Brazil would forever be the country of the future, I have a piece of bad news. The future has finally arrived. For years, the largest and more or less industrialized nation in Latin America has been known as the country of tomorrow. That slogan may soon be out of date. to a lower place the guidance of former finance minister and current president, Fernando Henrique Cardoso, this tenth largest rescue in the world, once known for its high tariffs and even higher inflation, has entered a period of steady growth, the fruit of a newly-stable political and commercial environment. In combination with the upturn in its economy, Brazils demonstrated preference for unknown products and strong direct investment presence bode well for grow sales of equipment and services in future years. EMERGING SECTORSAccess to Brazilian markets in or so sectors is generally favorable, and competition and participation characterize most markets by foreign firms th rough imports, local production and joint ventures. many an(prenominal) sectors such as healthcargon, the environment, transportation, telecommunications and financial services, have been growing at a phenomenal rate and opportunities to further expand trade and investment are highly encouraged. Healthcare TechnologyBrazil is an excellent market for U.S. manufacturers of health technology products and services. In the medical device sector, the products that should have the topper long prospects in Brazil are medical imagining equipment, electro-diagnostic apparatus and technologically modern disposable medical products. In the pharmaceutical sector, long-term prospects for everywhere-the-counter drugs and vitamins are excellent because of the high cost of private medical assistance and a growing trend towards home treatment. In the healthcare services sector, the best market opportunities include the following areas&61608 hospital management and consulting services&61608 pre pare for allied health-care personnel&61608 hospital renovation&61608 health maintenance organizationsIn order to provide more efficient health care, the Brazilian government activity has begun to reform the countrys entire medical care actors line system. It has decentralized the system, giving more autonomy to the states and cities in the planning and despotic of local health care programs. Overall, improvements in Brazils public healthcare sector, couple with its trade liberalization measures, should improve the prospects for U.S. technology firms in the Brazilian market.environmental TechnologyThe Brazilian market for environmental technology had an estimated value of over $1 billion in 1994. However, the National Department of Sanitation and environmental Equipment estimates that the total investments needed to equip Brazil with necessary pollution look supplies and services amounts to over $19 billion.